Background
A
tabloid dedicated to sports fishing is published together with the
Berita Harian every Friday. This is a popular tabloid as Malaysians
in general love to fish in the fresh water ponds, rivers and along
the long coastline extending from the South China Sea to the Straits
of Malacca and Langkawi facing the Indian Ocean. The people living
in costal areas in Sarawak and Sabah also have a keen interest in
fishing.
This tabloid answers the need of readers who want to keep up to
date on sports fishing, enter the periodic GP Joran fishing contests
that are held periodically.
Who Reads Joran
Die-hard fishing enthusiasts and the general reader who may indulge
in fishing during the holidays.
Why Advertise in Joran
This tabloid reaches the readers of Berita Harian every week and
it offers advertisers of fishing and adventure gear, boats, sports
apparel, etc. an ideal platform to reach a keen audience who are
prepared to spend for the equipment they need.
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